A social media campaign to enhance food security during the COVID-19 pandemic in Saskatchewan [Funder: Saskatchewan Health Research Foundation, Genome BC]

Grant number: unknown

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Key facts

  • Disease

    COVID-19
  • Funder

    Other Funders (Canada)
  • Principal Investigator

    Lieffers, Jessica
  • Research Location

    Canada
  • Lead Research Institution

    University of Saskatchewan
  • Research Priority Alignment

    N/A
  • Research Category

    Policies for public health, disease control & community resilience

  • Research Subcategory

    Community engagement

  • Special Interest Tags

    N/A

  • Study Type

    Non-Clinical

  • Clinical Trial Details

    N/A

  • Broad Policy Alignment

    Pending

  • Age Group

    Unspecified

  • Vulnerable Population

    Unspecified

  • Occupations of Interest

    Unspecified

Abstract

COVID-19 has resulted in food security concerns as businesses close, unemployment skyrockets, and social distancing measures make procuring food harder. The goal of this project is to share strategies used by Saskatchewan residents to cope with food security challenges during COVID-19 using social media. Through Eat Well Saskatchewan (EWS) social media accounts, Saskatchewan residents will be encouraged to submit stories on this topic. These stories along with related educational content will be shared on EWS social media accounts by our dietitian. This campaign is designed to help Saskatchewan residents become more resilient when faced with COVID-19-related food security challenges.